There is no doubt that social media is a powerful tool for growing your nonprofit's supporters. No matter what your mission is, social media levels the playing field for all nonprofits by providing opportunities for you to champion your cause. Using social media is an easy way to show your nonprofit's fantastic work day in and day out. If it isn't already, social media needs to become a priority for your nonprofit in 2021.
I know. I know. Your day is already filled with ten thousand other things you absolutely HAVE to do. Social media probably isn't one of them. But, the power of social for sharing your content and messages to increase interest and supporters is undeniable. When you use social media strategically, it can help you grow support and get donations. It's worth it!
Here are some basic best practices for your nonprofit's social media program that will get you on track and ensure that the time and effort you put into your social media presence is worthwhile. Start with these things, and you'll begin to see some good results on your social media channels:
Task one of your programs or services managers to provide you with a picture showing their work and a simple caption every Friday.
Every Monday, shoot a selfie-style video on your phone showing your supporters that you are starting the week off with a bang, and let them know the big things going on at your nonprofit that week.
On Fridays, pick up your cell phone and shoot a selfie-style video wishing your followers a "Happy Friday," and then
walk them through one of the ways they can help to support your nonprofit with their time, talents, or treasure and remind them why your cause is so important. Videos don't have to be fancy! People love authenticity.
And just like that, you now have five days of content ready to share. Imagine what else you can come up with if you put your mind to it!
To make things even easier, click HERE to download your 30 Day Nonprofit Social Media Content Calendar. It will make it easy to come up with engaging content for your social media channels!
Implementing these basic tactics will help you gain supporters, volunteers, and donors on social media.
To make things even easier, click the image to download your 30 Day Nonprofit Social Media Content Calendar. It will make it easy to come up with engaging content for your social media channels! ======================>
Yes, it takes time and energy to keep your audience in the loop with great social media content. But, it's the best and fastest way to get supporters to know, like, and trust you, and to align themselves with your mission. Let us know how it goes!